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AI-Powered Brand Rankings for FIFA World Cup’18

Understanding brand visibility: from ad placements to micro-moments Once every four years, the whole world…

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Adhering to TV Censorship Standards and Practices using AI

There was a once a time when TV audiences across the world had to limit…

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Data Driven Promotion Strategy for TV Shows

Tracking audiences’ responsiveness to promotions using machine learning The first look of a show so…

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My Content My Way

In today’s digital era, publishers and content creators are battling to claim audience attention that…

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Content Analytics: Decoding Audience preferences

essentially a figment of the writer’s imagination. But is it really? How is it that…

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Custom AI for Sports

World Cups. League tournaments. Grand Slams… It’s safe to say that the buzz around sports…

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Theory of Moments

Digital media consumption is continually increasing. According to comScore’s 2017 Cross Platform Future in Focus report,…

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Understanding TV audience using advanced analytics

The changing world of the TV viewer Digital innovation has triggered volatility in where and…

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